Skip to main content
Docs menu

Docs / Analytics & Insights

Cart & Revenue tab: what Caro contributes to sales

Go to Apps → Caro → Analytics → Cart & Revenue. All three sections here require Revenue Attribution, a paid-plan feature.

Cart & Revenue tab showing Revenue from your agent, Cart activity, and Recent cart activity, all requiring upgrade

What each section covers

  • Revenue from your agent — total revenue attributed to conversations Caro handled, the headline number for proving Caro's commercial value.
  • Cart activity — aggregate patterns in carts influenced by a conversation.
  • Recent cart activity — a more granular, recent-activity view of the same thing.

How this relates to the Dashboard's "Business impact"

The Dashboard shows a simpler Business impact card (conversations handled, estimated savings) available on every plan — that's an estimate based on a cost-per-reply you configure, not real attributed revenue. Revenue Attribution here is the real, tracked version: actual carts and orders tied back to a Caro conversation, not an estimate.

If you're trying to justify a plan upgrade with hard numbers rather than an estimate, this is the tab that gives you that.