Personality: Role and Tone
Go to Apps → Caro → Settings → Personality.

Role
| Role | Best for |
|---|---|
| 🎧 Customer Support | Handles order questions, returns, shipping, and FAQs |
| 🛍️ Sales Assistant | Recommends products and answers pre-purchase questions |
| 💬 General Assistant | Helps with support and sales — good for most stores |
If you're not sure which to pick, General Assistant is the safe default — it's explicitly described as good for most stores. Choose Customer Support or Sales Assistant only if you want Caro to lean noticeably toward one side (e.g. a store that gets far more "where's my order" questions than product questions).
Tone
| Tone | Style |
|---|---|
| Friendly | Warm and casual |
| Professional | Clear and business-like |
| Concise | Short, direct answers |
Pick the tone that matches how your own team already talks to customers — a mismatch between Caro's tone and your brand voice is one of the more noticeable ways an AI agent can feel "off," even when the actual answers are correct.
These are simple presets, not fine-tuning
Role and Tone are single-choice radio buttons — broad presets, not granular controls. For anything more specific (a particular phrase to always use, a topic to avoid), use Extra instructions instead.